Plan de Acción Tutoria y Trabajo colaborativo para el apooyo al desarrollo...
Resumen: Los cambios en la concepción de la Enseñanza Universitaria desde la adaptación al EEES han obligado a profesores y alumnos a modificar sus modelos de enseñanza y aprendizaje, respectivamente....
View ArticleInnovación docente y uso de las TICS aplicadas al trabajo colaborativo y al...
Resumen: RESUMEN: Los cambios que hoy caracterizan a la sociedad exigen de las instituciones de educación superior la flexibilización necesaria para adaptar la formación a dichas modificaciones. En...
View ArticleTell me what they are like and I will tell you where they buy. An analysis of...
Resumen: In the past, consumers used to go to brick-and-mortar stores to gather information and often concluded their shopping there, with the physical store probably being one of their few sources of...
View ArticleAchieving effective visitor orientation in European museums. Innovation...
Resumen: The context in which museums operate has evolved considerably over the last few decades, while the challenges they face have increased. The current need for museums to augment their own...
View ArticleLearning and relationship orientation: an empirical examination in European...
Resumen: The purpose of this paper is to assess the interrelations between learning orientation, innovation strategy, relationship orientation and economic and social performance in the management of...
View ArticlePleasure in the use of new technologies. the case of e-book readers
Resumen: We analyse the adoption process of e-book readers and examine how the perception about the advantages of this technology and its incompatibility with consumer values determine the pleasure...
View ArticleEfficiency of web communication strategies. The case of art museums
Resumen: The success of a web communication strategy depends on the ability to construct efficient websites which spark the public’s interest and attract visitors. To this end, organizations adopt a...
View ArticleHow brand post content contributes to user's Facebook brand-page engagement....
Creating and developing a firm-hosted virtual brand community forms part of a rela-tionship marketing strategy; therefore, it makes sense to evaluate its effectiveness in termsof relational outcomes....
View ArticleImpacts of authenticity, degree of adaptation and cultural contrast on...
Gastronomy is an essential component of the travel experience and isbecoming one of the “best things to do” in many destinations. Impressions gained from local food coupled with tourists’ attitudes can...
View ArticleExperience Value or Satiety? The Effects of the Amount and Variety of...
In recent years, destinations have moved from designing products to focusing on creating experiences that engage and involve the tourist. This study explores the role played by the value of tourist...
View ArticleLatent communities of digital publications: The role of editors, followers,...
This research explores how digital publications may be turned into something more than just a meeting point for people who are seeking information and may become a latent community. The paper proposes...
View ArticleThe internal mechanisms of entrepreneur´s social capital: A multi-network...
The present work addresses how and to what extent the personal and professional relationship networks of small-scale local entrepreneurs help improve their scarce resource endowments. Adopting a...
View ArticleThe Dark Side of Team Social Cohesion in NPD Team Boundary Spanning
Although team boundary spanning is conducive to achieving new product (NP) competitive advantage, these actions may not always deliver the expected performance. The current study makes an initial...
View ArticleWhat kind of video gamer are you?
Purpose.- This paper attempts to understand the extent to which the effect of motivations on purchase intention varies for diverse segments of video gamers (depending on their personality)....
View ArticleSocial Capital in University Business Incubators: dimensions, antecedents and...
While many universities around the world have devoted resources to create University Business Incubators (UBIs), the literature has neglected the study of the social capital acquired by the...
View ArticleDual effect of sensory experience: engagement versus diversive exploration
Purpose. The objective of this work is to examine the dual effect of sensory experiences on customer behaviour in the context of retailing. Based on the theoretical framework of the optimal stimulation...
View ArticleWhat Drives M-Shoppers to Continue Using Mobile Devices to Buy?
The aim of this work is to offer a better understanding of consumer continued intentions to use mobile devices to shop. An integrated model is developed to identify the drivers that lead m-shoppers to...
View ArticleOrganizational antecedents to designing a comprehensive complaint management...
The literature highlights two main approaches to designing an effective complaint management system: the mechanistic and the organic. The mechanistic approach emphasizes the establishment of guidelines...
View ArticleBenefits from the standardisation of the complaint management system
This research provides new developments in the conceptualization of the complaint management system by examining the benefits of the standardization of the complaint management process. In line with a...
View ArticleThe Path between Personality, Self-Efficacy, and Shopping Regarding Games Apps
The smartphone has made gaming more accessible and desirable for a wider market than ever before. Game apps are one of the most consumed and fastest growing products in the world today. Yet, few...
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